Premium Beauty News – Vichy Laboratoires is a dermocosmetics pioneer in France. How do you define the brand today?
Vania Lacascade – Founded by a doctor almost 90 years ago, it is firmly rooted in health and science. It is part of the L’Oréal Active Cosmetics Division and is mainly distributed in pharmacies and parapharmacies. It is recommended by over 50,000 dermatologists around the world, in particular the haircare and anti-aging ranges.
Two years ago, we readopted our initial brand signature, which dated back to the 1990s: health also depends on our skin. It really is the brand’s philosophy: the